motivation
/ˈmoʊ.tə.veɪ.ʃən/ noun B1- Willingness of action especially in behavior.
- The action of motivating.
- Something which motivates.
- An incentive or reason for doing something.
- A research rating that measures how the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something. · The motivation scores showed that 65% of people wanted to visit our website to learn more about the offer after watching the commercial.
Plural motivations
From the library
According to recent surveys, too much homework can actually decrease a student's motivation to learn.
Action frequently precedes motivation, and learning to tolerate mild emotional discomfort is an essential skill for personal and professional growth.
Any sentence that attempts to explain away the underlying motivation for the offense immediately transforms the apology into a defensive rationalization.
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