cringe
/ˈkɹɪnd͡ʒ/ adjective C2- Synonym of cringeworthy or uncool, inducing awkwardness or secondhand embarrassment. · Brands trying to appeal to young people with memes is the most cringe thing ever.
From the library
Sometimes the road went through woods where maples were beginning to hang out scarlet banners; sometimes it crossed rivers on bridges that made Anne’s flesh cringe with the old, half-delightful fear; sometimes it wound along a harbor shore and passed by a little cluster of weather-gray fishing huts; again it mounted to hills whence a far sweep of curving upland or misty-blue sky could be seen; but wherever it went there was much of interest to discuss.
For many decades, a significant cultural cringe existed, prompting ambitious individuals to artificially modify their speech toward the Cultivated ideal.
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